Exclusive to %(platform)s and prepared with game developers and publishers, Ninja Packs can contain downloadable items, currencies, starter packs, discounts for games, hardware or gamer clothing, and sometimes even full games. One of the items is always a Ninja Krowns bonus, which allows you to reclaim some of the coins spent on the pack or get much more.
Since release, over thirty downloadable content (DLC) packages have been released for the game including new heists, weapons and game mechanics. The first weapon pack DLCs were usually named after the gang's arms dealer, Gage, who was introduced in the Payday webseries used to promote the game. Three weapon packs such as the BBQ pack were later introduced through a new contract character, the Butcher. Additional weapon packs were added such as the Fugitive and Gunslinger weapon packs.
Payday 2: Hotline Miami is a collaborative project between Dennaton Games and Overkill which includes a heist influenced by Hotline Miami. The John Wick pack is a collaboration between Lionsgate and Overkill to bring the titular character from the film John Wick to Payday 2. In 2015, a second Lionsgate collaboration featuring Point Break was released containing two heists ("Beneath the Mountain" and "Birth of Sky") and Bodhi, a character inspired by the film. They collaborated with the Swedish DJ Alesso in creating "The Alesso Heist" which takes place in a concept of Alesso and features a dedicated track by Alesso titled "Payday".
The Goat Simulator Heist was added on 14 January 2016, in collaboration with Goat Simulator its developer Coffee Stain Studios. Packs based on the movie Scarface was added on December 15, 2016, the "Scarface Heist" pack and the "Scarface Character Pack" that includes Tony Montana as a playable character. The Hardcore Henry Packs were added to Payday 2 on 24 March 2016 which are based on the movie Hardcore Henry. The Packs were split up into two DLC; the Jimmy Character Pack, and The Hardcore Henry Heists. 2b1af7f3a8